Contractor-Advertising Blog
Search engines exist to find and organize content across the web in order to deliver the most relevant content to a user given their search query. Think of search engine as an answer machine. A user asks a question and the search engine tries to find the content that answers that question the best. How… Read more »
Google’s local pack is an excellent place to draw traffic to your site and your Google My Business listing because it is always displayed above organic search results and includes an interactive map so users can immediately gauge how close you are to them. To be featured in local packs you have to beat out… Read more »
Alright, so you’ve done it. You took the time to create high-quality content that your users are looking for and supplied the answers to their questions. Best of all you made sure that your content resonates with users and search engines, but there is one small problem. Your pages are still not ranking. If this… Read more »
If you are hoping to have your website rank well on Google and other search engines online, you will want your website to be understood easily by indexing robots. These indexing robots are usually called “spiders” and they are the ones that scan for relevant search results. When your focus of the page is easily… Read more »
The first step in your advertising strategy should always be to claim and verify your listing on Google My Business. Getting your business listed on Google My Business is a huge part of making your site more likely to show up in Google’s Local Pack, Google Maps, and is necessary for your business to have… Read more »
It can be challenging to understand the world of SEO. Understanding SEO best practices and how to apply them to their can prove troublesome for many business owners. Many professional SEO companies have determined the best practices to improve a page’s rank in Google through rigorous testing. Our SEO specialists have decided to help by… Read more »
Search engines online along with Google are constantly trying to adapt to their user’s needs. They work hard to make the experience as best as possible for their people who use their site to search for services or products near them. Seeing as now more than half of the traffic generated on search engines comes… Read more »
Most clicks result from the first page of a search engine results page (SERP). Naturally, this means that you want your business to show up on the first page and as close to the top of a SERP as possible. The question is how you make that happen when there are multiple other businesses in… Read more »
Structured Data and Schema.org is the result of collaboration between many different search engine companies such as Google, Bing, Yahoo !, and Yandex to help developers provide information in their pages that search engines can understand and therefore provide the most relevant content to a user when they search for something. There are many advantages… Read more »
Yelp is as beneficial for businesses as it is for customers. Salons, restaurants, and stores all benefit from having a Yelp profile. Yelp is the most popular online source for customers finding more information about local businesses. New and established businesses can find several methods to increase your online presence and to attract more customers…. Read more »
